PUBG MOBILE - PMGC 2024

RSUK partnered with Tencent to support the offline activation of the PUBG MOBILE Global Championship (PMGC) 2024 Grand Finals. The project aimed to integrate digital gaming experiences into an immersive on-site environment, delivering a high-quality interactive event for global audiences while ensuring seamless coordination between international and local teams.

Campaign Performance Highlights

• End-to-End Event Planning & Execution — Full-cycle delivery covering concept design, booth setup, and on-site operations
• Cross-Team Coordination — Seamless collaboration between Tencent, local teams, and multiple vendors
• Immersive Experience Design — Integration of gameplay challenges, interactive zones, and audience engagement activities

• On-Site Operations Excellence — Efficient staff management, crowd interaction, and real-time issue handling
• Localized Resource Management — Leveraging local suppliers to ensure smooth execution and cultural alignment

Outcome

The event was successfully delivered with high operational efficiency and strong audience engagement. RSUK ensured seamless execution across all stages, enhancing the on-site experience and reinforcing the global impact of PMGC 2024. The project demonstrated RSUK's capability in managing large-scale international gaming events with precision and reliability.